IT Cosmetics Beauty


Developed with leading skincare experts, IT Cosmetics creates products that are game-changing and, when in the hands of real women, become life-changing.

You will love everything in this range especially the multi-tasking miracle, the Your Skin But Better CC+ cream perfects your complexion with full coverage plus has the added back up of SPF 50+ a blend of makeup and skincare – the You Sculpted!™ Contouring Palette for Face and Body is so easy to use and gives your face a much needed make over.

IT Cosmetics You Sculpted!™ Contouring Palette for Face and Body £31.00 Selfridges (Shop Now)



Achieve the look of a perfectly contoured complexion with You Sculpted!™ from IT Cosmetics. Developed with plastic surgeons, each shade is formulated with proprietary Perfect Lighting™ Technology to mimic real facial contouring and provide a fool proof alternative to fillers. Infused with anti-aging collagen, silk and peptides, each powder blends effortlessly for smooth, natural-looking coverage that lasts all day.

IT Cosmetics Your Skin But Better CC+ SPF 50+ Cream £30.00 Selfridges (Shop Now)



Working with leading plastic surgeons to develop clinically proven beauty solutions, IT Cosmetics aims to empower through the confidence that comes with being happy in your own skin. A multi-tasking miracle, the Your Skin But Better CC+ cream perfects your complexion with full coverage, while broad-spectrum SPF 50+ provides the protection you need to prevent discolouration. Infusing skin with 179% hydration, the advanced anti-ageing formula offers antioxidants and vitamins that diffuse the look of wrinkles.

IT Cosmetics Naturally Pretty™ Matte Luxe Transforming Eyeshadow Palette £34.00 Selfridges (Shop Now)



Discover your most naturally pretty eyes with this must-have palette - featuring all the universally flattering shades you need for day to night, no matter the occasion. Naturally Pretty™ includes 14 anti-aging shadows that, with a tap of the bonus Transforming Pearl shade, turn from matte to radiant pearl for endless eye-opening colour combinations. Developed with plastic surgeons and infused with collagen, real silk, peptides and proprietary No-Tug Technology™, each talc-free shadow glides on beautifully to brighten your eyes and smooth your lids.

IT Cosmetics Your Skin But Better™ CC+ Veil™ SPF 50+ £30.00 Selfridges (Shop Now)



Experience your SPF 50+ UVA/UVB broad-spectrum sunscreen, anti-aging serum, moisturiser, primer and breathable fluid foundation in one simple step with the innovative Your Skin But Better™ CC+ Veil™ SPF 50+ from IT Cosmetics. Developed with plastic surgeons, this game-changing formula combines pure colour pigments with anti-aging collagen, peptides, niacin and hyaluronic acid to instantly improve your skin tone and reduce the appearance of pores and fine lines.

IT Cosmetics Je Ne Sais Quoi™ Complexion Perfection Skin-Perfecting Palette £32.00 Selfridges (Shop Now)



Discover your most beautiful you and make every angle your best angle with this anti-ageing, all-in-one palette from IT Cosmetics. Developed with plastic surgeons, the experts in contouring and aesthetics, the Je Ne Sais Quoi™ Complexion Perfection Palette includes four must-have, talc-free powder formulas that instantly enhance and brighten your features for a natural-looking contour while providing a youthful glow and airbrushed finish.

IT Cosmetics Bye Bye Under Eye Concealer £22.50 Selfridges (Shop Now)



Working with leading plastic surgeons to develop clinically proven beauty solutions, IT Cosmetics aims to empower through the confidence that comes with being happy in your own skin. Packed full of high-performance ingredients including anti-ageing peptides, vitamins and hyaluronic acid, this waterproof concealer effectively erases the look of imperfections without creasing or cracking.

IT Cosmetics Je Ne Sais Quoi™ Lip Treatment £19.00 Selfridges (Shop Now)



Developed with plastic surgeons, this innovative, lip-reviving, colour-infused treatment from IT Cosmetics is clinically shown to awaken your lips with intense hydration and your perfect flush of pink. While essential butters and oils, hyaluronic filling spheres and antioxidants smooth the look of lip lines and lock in moisture for your most supple, pillowy-soft results, the proprietary Vitality Lip Flush Technology™ reacts with the warmth of your lips to create a beautiful pop of colour that lasts all day.

IT Cosmetics Superhero™ Mascara £19.00 Selfridges (Shop Now)



Achieve the look luscious eyelashes with the Superhero™ Mascara from IT Cosmetics - a game-changing formula clinically shown to give super volume, super length and super elastic stretch in just one coat. Developed with plastic surgeons, it features powerful lash-lifting polymers, volumising collagen, strengthening biotin, proteins and peptides combined with extreme black pigment to coat every lash from base to tips for an extended, fuller finish. 
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