Korean Beauty at Selfridges


The average Korean is very serious about their beauty regime, I mean very high maintenance, we are all speed and out the door their skincare regime involves 12 steps and can take up to 40 minutes a day. The Koreans expect and demand new innovation & ingredients and we now have integrated these products into our makeup bag and bathroom cabinet.

So all those BB creams, CC creams, cushion compacts, sheet masks, sleep-packs and snail facials they you love have come from Korea – we have picked our favourites from Selfridges for you to try.

Tony Moly Timeless Ferment Snail Cream £50.00 Selfridges (Shop Now)



One of Korea’s leading beauty brands, TONY MOLY is known for its outrageously cute and endlessly innovative products, and its latest Timeless Snail collection is no exception Enriched with 70% Gold Fermented Snail Mucus, this intensely restorative cream nourishes the skin with potent anti-aging benefits, serious hydration, youthful radiance, and resilience that helps skin stand the test of time. Don’t be put off by the snails, it’s a highly effective gel that you’ll grow to love.

Blithe Tundra Chaga Pressed Serum £44.50 Selfridges (Shop Now)



Tap into one of Korea’s top beauty trends with the Tundra Chaga Pressed Serum from acclaimed cosmetics label, Blithe. Offering the latest in skincare innovation, this all-in-one product combines the potency of serum with the moisture and protection of a cream. Infused with a 60% chaga mushroom extract, alongside a blend of fermented olive and argan oils, it helps to refine skin’s texture, diminish fine lines and brighten dullness.

Erborian Bamboo Waterlock Face Mask £44.00 Selfridges (Shop Now)



A deeply hydrating mask for the skin, Erborian’s Bamboo Waterlock provides an instant plumping effect, giving a feeling of freshness upon application. Enriched with disospyros kaki, known for its astringent and illuminating properties, it helps to keep skin supple and toned with its pore tightening effect.  From first use, it leaves skin feeling soothed and signs of fatigue are visibly reduced.

Dr Jart+ Ceramidin Gel Cream £35.50 Selfridges (Shop Now)



Dr. Jart+’s Ceramidin Gel Cream is encapsulated with ceramides to keep skin well hydrated for long periods of time. Ceramide enters into every layer of the skin, restores lipids, and supports the skin’s barrier function to prevent moisture loss. Meanwhile, pytoncide and aloe vera juice soothe and hydrate the skin’s surface. Lightweight and cooling, it’s ideal for soothing damaged and irritated skin from UV rays or for sensitive skin.

Neogen Re:P Nutrinature Ultra Moist Gel Oil  £33.00 Selfridges (Shop Now)



When it comes to skincare, Korean brands are seen as forerunners of innovation. And rightly so, this serum-style, gel oil from Neogen re:p is a hydrating hero. Formulated with organically-grown humectant ingredients such as argan oil and jojoba seed oil, its instantly-absorbed, featherweight formula packs the moisturising punch of a heavy-duty facial oil but leaves no residue on skin. A one-stop skin-saving-shop for every complexion.

SKIN79 BB Super+ Beblesh Balm VIP Gold £28.50 Selfridges (Shop Now)



Coveters of glowing complexions, cult Korean beauty label Skin79 creates  award-winning products that combine advanced technology with pure vegetable active ingredients for always radiant results. Designed to fight against the look of wrinkles and dark marks, the BB Super+ Beblesh Balm boasts a light, non-sticky texture that glides seamlessly over skin. Enriched with Gold Caviar extracts, it instantly soothes dry and harmed skin. 

Missha Original Tension Pact Foundation £25.00 Selfridges (Shop Now)



Korean beauty secrets are at your fingertips thanks to cosmetics label Missha, which brings you its Original Tension Pact foundation to help provide flawless skin. Packed with natural moisturizing ingredients and botanical oils along with a lightweight adherence for fresh, long-lasting wear, use the Tension net to apply this creamy formula for a flawless finish every time.

Skinmiso I’m A.Helper Essence £25.00 Selfridges (Shop Now)



Acclaimed Korean cosmetics label SKINMISO - miso translating as ‘happy’ - are specialists in the maintenance of healthy skin. I’m A.Helper essence effectively balances moisture while controlling excessive sebum. Enriched with a patented Kalopanax Pictus extract, it even helps in treating and preventing acne.

Too Cool For School Dinoplatz Pearl Bay Invasion £24.00 Selfridges (Shop Now)



Instantly brighten your complexion with Too Cool For School's Dinoplatz Pearl Bay Invasion. Designed with a glitter base that catches and reflects light, this deeply nourishing blend is infused with vitamins A and C, as well as essential omega-3 and omega-6 to create naturally glowing skin. The blend balances and hydrates with an abundance of natural oils.
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