Good American Activewear


Khloe Kardashian's size inclusive brand Good American launches activewear to revolutionise your workout kit.

Aside from great fabrics, it’s the designs of this activewear which set it apart as active is the operative word , you can forget low-cut waistlines, skimpy bras and thin straps, these are practical, flattering leggings, tops and jumpsuits that make you feel sucked-in, supported and flattered, no ripples and bumps.

Dual Life High-Rise Stretch-Jersey Leggings £135.00 Selfridges (Shop Now)



Squeeze yourself out of your body-positive curve-hugging Good American jeans and slip into the brand’s Dual Life leggings when it’s time to get hot and bothered. This is a compression pair designed to give you support from the inside out meaning an added mesh layer in the waistband to smooth and flatten the tummy and contrasting panels to shape and lengthen those legs. Now, boxercise or barre?

Electric Feel Woven Jogging Bottoms £135.00 Selfridges (Shop Now)



Long gone are the days of the conventional slouchy sports jogger. Not only are they entirely impracticable to work out in, but they also do nothing for your figure – something Good American’s Khloe Kardashian and Emma Grede know and understand. Ticking all of the right boxers are the Electric Feel jogging bottoms. Cut to a flattering tapered silhouette, this pair refrains from using any fussy details and instead opts for an exposed seam lining.

Electric Feel Woven Leggings £125.00 Selfridges (Shop Now)



Khloe Kardashian and Emma Grede’s Good American jeans have changed the face of LA denim (for the better), thanks to their considered cuts – designed to complement every shape. Instilling the same ethos to their performance line, the Electric Feel leggings sit high and allow for ease of movement.

Curve Sculpt Jersey Leggings £125.00 Selfridges (Shop Now)



Upping your gear is akin to upping your game as far as Good American’s Performance collection is concerned. While shifting the focus from denim to fitness, the brand’s body-positive approach remains intact with these Curve Sculpt leggings. Sitting flatteringly high on the waist, their smooth jersey fabric is infused with stretch for a second-skin fit. Lattice trims run along the sides, shaping your curves and encouraging breathability.

Icon Stretch-Jersey Leggings £95.00 Selfridges (Shop Now)



Brainchild of Khloe Kardashian and Emma Grede, Good American celebrates the shape of every woman, curves and all. Digressing from the label’s signature denim cuts, the Icon leggings sit high on the waist and fit snug to the frame – without compromising on ease of movement.

Lace Stretch-Jersey Sports Bra £75.00 Selfridges (Shop Now)



This sports bra keeps you perfectly supported and secure without compromising on style – detailed with playful cut-outs and breathable lace inserts.

Core Woven Sports Bra £70.00 Selfridges (Shop Now)



This sports bra keeps you perfectly supported without compromising on style – cue the playful plunge design and criss-cross detailing to the reverse.

Making Moves Jersey Top £55.00 Selfridges (Shop Now)



This racerback top is indeed Making Moves; it’s whipped up from a super lightweight moisture-wicking fabric to keep you cool even when you’re five reps down. The perfect length with leggings, it’s just loose enough to get that sweet airflow going.

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